iPoker
plenty of rooms, lots of players
General: the network
Founded by the makers of the iPoker network Playtech, iPoker.it uses the knowledge of the largest poker network in the world and adopts to the Italian regulatory. The network offers its services to several Italian Pokersites like Betsson Poker, NetBet or Betclic. The player pool is shared - register to one site, play against everyone on the iPoker.it network.
Promotion: Tournaments and Sit&Go
Both casual and regular players are attracted by numerous tournament Promotions. Super Sunday, Special Night Tournaments, Sit&Go Championship... the site offers a lot of good reasons to tournament players to contribute in the large network. New players are especially attracted by the huge perspective to earn up to EUR 35.000 per month by only playing Freerolls. The Bonus offers and VIP programs differ between the poker rooms, however none of them are allowed to call it a rakeback deal, still regular players get bonus offers depending on the contributed rake.
The software: Number one for a reason
iPoker is the most used poker software throughout the world not only because it's easily adoptable to new sites, but mainly because of the user-friendlyness. After a rough start, Playtech formed a client software which is very intuitive to manage with a highly customizable lobby, a lot of filters and settings, and up to 16 dynamic tables offering 2D or 3D layout, each table remaining resizable and stackable. The client is compatible with Hold'em Manager and Pokertracker and runs on every Windows machine. A Mac version or mobile client is yet to come.